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Digital Sales Manager

logo Location:  New York City NY
Control #:  110940T

If you dream of continuing your digital career in market #1, The City That Never Sleeps invites you to join their search for WPIX’s newest Digital Sales Manager. Join our iconic station’s 75th anniversary celebration with more local news and sports coverage than any other station in the market. From New York Mets games to The Honeymooners and Seinfield, no station embodies the spirit of New York as much as PIX 11 (CW).

From historical landmarks to world renowned restaurants and attractions, New York City has no limit on fun and opportunity with five boroughs and 29 counties across four states. As a global center for culture, finance, media, health care, entertainment, sports, commerce, research, education, technology, politics, tourism and fashion, it’s the perfect place to continue your career with Nexstar Media Group, the largest local media provider in the country.

The Digital Sales Manager directly oversees the daily operations of the PIX11's digital advertising business and interacts with Account Executives, clients and advertising agencies to maximize digital revenue. The DSM also assists in hiring, training and developing AEs and collaborates with the GM, GSM and LSM on all sales projects.

Job responsibilities

  • Develops and executes sales strategies which result in exceeding revenue targets in digital by vertical and by accounts
  • Works with Account Executives and clients developing results driven marketing solutions across multiple platforms
  • Attends sales calls with Account Executives to develop new accounts and maximize existing accounts
  • Be an effective educator/trainer both internally and externally on digital tactics, benefits, and trends
  • Assists with the recruitment of talented sales professionals
  • In partnership with the Local Sales Manager, prepare and lead sales meeting.
  • Prepares budgets and approves budgeted expenditures
  • Works closely with Accounts Receivable and sales team to maintain current and collectible agings
  • Acts as a backup for the Local Sales Manager on an as needed basis
  • Manage Digital inventory and effective pricing
  • Performs other duties as assigned

    Requirements and Skills

  • Bachelor’s Degree in Marketing, Advertising, or equivalent combination of education and work-related experience preferred
  • Minimum three-years experience in Sales, preferably in the Digital field
  • Current knowledge of digital ad technology, online ad serving, 3rd party research skills such as ComScore and Google Analytics I
  • AB and/or Google AdWords certification a plus
  • Proficiency in MS Office products required
  • Experience with Wide Orbit, Matrix, Strata, ComScore and AdMall are a plus
  • Fluency in English; with excellent communication skills, both verbal and written
  • Occasional travel required; available to work extended hours if needed
  • Salary range: 140k-170k annually

    To apply go to

    EOE. Posted 2/20/21.

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