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Job Details

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Local Sales Manager

logo Location:  Rochester NY
Control #:  110881T

WROC-TV, a CBS affiliate, is looking for a Local Sales Manager. The Local Sales Manager is responsible for leading the day to day operations of the Sales department including development of new business and achievement of revenue goals across Broadcast and Digital Platforms.

Essential Duties & Responsibilities:

  • Provides leadership for the local broadcast/digital sales teams
  • Makes decisions regarding hiring, evaluation, promotion and termination of employees
  • Develops and executes sales strategies which result in exceeding revenue targets in local, new business and digital revenue
  • Drives new business development
  • Manages inventory and revenue forecasting
  • Manages recruitment, training, evaluation, and development of sales professionals
  • Prepares budgets and approves budget expenditures
  • Manages Accounts Receivable
  • Develops and cultivates client relationships alongside Account Executives
  • Performs other duties as assigned

    Requirements & Skills:

  • Bachelor’s Degree in Marketing, Advertising, Communications, or related field preferred
  • Minimum three-five years experience in media sales
  • Experience guiding, directing, and motivating personnel, including setting and monitoring performance standards
  • Experience establishing long-range objectives and specifying the strategies and actions to achieve them
  • Ability to identify the developmental needs of others and to coach, mentor or otherwise help others to improve their knowledge or skills
  • Experience with Wide Orbit Traffic, Wide Orbit Media Sales, Matrix, Nielsen and comScore is preferred
  • Proficiency in Microsoft Word, Excel and PowerPoint
  • Fluency in English
  • Excellent communication skills, both verbal and written.
  • Ability to manage multiple tasks through self-motivation and time management.
  • Valid driver's license with an acceptable driving record
  • Occasional travel required; available to work extended hours if needed.

    To apply go to

    EOE. Posted 9/18/22.

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