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Position: Digital Media Planner/Buyer
Location: Los Angeles CA
Control #: 107094MK
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Description: If an innovative, competitive environment sounds challenging and exciting, then this is the place for you! The Media Planner provides the client with the most effective media plan recommendation to ensure that the client’s goals are met. He/she must be the day-to-day steward on assigned brands.
We are a Los Angeles Based Advertising Agency with A-List clients looking for an experienced Digital Media Planner / Buyer that has the following:
3+ Years of Digital Media Planning Experience
(DART, CPM/CPC/CPA, Ad Networks, AdWords and Trafficking Experience)
Proficiency in Training new-hires in the Digital Media Space
Direct Response Experience
(Understanding how to calculate ROI from CPM/CPC negotiated campaigns)
Willingness to work Long Hours and Strong Work Ethic.
(We work hard and play hard here)
Strong Analytical mind that can solve complex problems under fire.
(This is not a position for those who buckle under pressure)
Job Description:
Assist Media Director in development and presentation of digital media objectives, strategies, plans, and tactics
Evaluate, negotiate, purchase, maintain/steward and analyze digital media for clients
Work with individual websites to negotiate rates, make-goods and flight decisions
Ensure that client approved media purchases are implemented accurately and timely
Interface with Client and various internal groups on a daily basis to manage digital media accounts (Account, Creative, Finance, Strategy, Traffic)
Manage billing process
Work with Strategy on development of tracking and performance analyses that show ROI for digital media buys
Participate in plan development meetings and brainstorm sessions with Agency and Client
Assist in recommending strategic and tactical changes to maximize campaign results
Prepares insertion orders for all media placed (print, online, other) and maintains the monthly space and materials closing document
This includes positioning requests for all clients
Follows-up with written confirmation to/from media vendors
Perform campaign analysis directly relevant to optimization and/or planning and buying decisions.
Negotiates best price for media space or time, as specified in approved media plan, to optimize budget.
Mandatory Requirements:
Proficiency in DART, Adwords, Excel 2007 (read: pivot tables), Power Point, ComScore, Analytics is a MUST!
Basic understanding of the principles of marketing and advertising, as well as an understanding of digital media concepts and terms, creative and budget requirement
In addition to a competitive compensation package, Sensis offers paid time off (PTO), paid holidays, health/dental/vision insurance, a 401(k) plan and other benefits.
Sensis is a minority-owned, independent full-service advertising agency based in Los Angeles with an office in Washington, DC. Sensis provides digital-centric advertising solutions aligned with the realities of consumer behavior, media consumption and technology today. As consumers are leaving TV, radio and print, Sensis uses digital communications to engage hard-to-reach and mass-market audiences.
Click Here to Apply
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Position: Account Executive
Location: Memphis TN
Control #: 107087MK
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Description: Public Relations Account Executive
What are we looking for?
We are searching for an Account Executive with 4-6 years of successful media relations experience. Of course you’ll need a BA/BS in journalism, communications or the like, with strong communication skills. And you’ll have us jumping if we see the words “mobile device experience” on your resume.
What are you looking for?
You want a place to add to your public relations experience with the best, largest and smartest PR groups in cool downtown Memphis (OK, it is hot in the summer). You want a team of real people you trust and enjoy getting in the trenches with. You want to be surrounded by people in other disciplines such as interactive, experiential marketing and direct to enhance your experience and that of your client.
Who are you?
You’ve got a few years in the business under your belt and have the PR basics down. You are energetic, creative and into the details. You are fiery, authentic and have a host of other endearing core values. You love working on a team, not in a vacuum. You take direction and run with it; you are open to growing. You crave learning all about your client. And you’re a pro at building meaningful relationships with journalists and broadcast producers.
Who are we?
The teams at archer>malmo work hard for their clients and play hard too. We had a blast participating in the BBQ Fest at Tom Lee Park this summer, and our Culture Club meets regularly to bring creative fun to the mix. In case you hadn’t heard, we also enjoy monthly massages, cherish our snack closet and love dogs in our offices.
Check us out at www.archermalmopr.com and if you see a strong match, please let us know.
Email resume to hr@archermalmo.com. EOE. Posted 8/30/10
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Position: Media Buyer
Location: Philadelphia PA
Control #: 107060MK
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Description: We are a very profitable and growing software company based in Philadelphia, currently searching for an Offline Media Buyer to drive the company’s TV and radio buying efforts. We are looking for an aggressive and intelligent buyer that can think fast and negotiate hard. The right candidate will be able to evaluate analytically and determine how each buy can be improved to drive the overall marketing plan of the company.
If you value innovation, open-mindedness, adaptability, and continual professional growth, a career with us may be right for you. The position offers the opportunity to challenge and develop your skills in a team oriented environment where your drive, creativity and innovation will be measured and felt each day.
Responsibilities:
Negotiate and purchase local and national media for maximum exposure and profit
Financially responsible for all areas of media including internal cost negotiation with vendors and ensuring estimating/media payments are made in a timely manner and on
budget
Utilize media research tools to assist in preparing strategic media plans
Develop, implement, and maintain Direct Response media planning initiatives
Assist with maintenance of traffic, programs changes, and revisions to budget and credits.
Work directly with CEO and DRTV Director on weekly as well as monthly and quarterly projects
Create and maintain relationships with Cable/TV Managers and Representatives.
Assist with invoicing and following through on discrepancies.
Work with Marketing on special projects in (current and future) development.
Requirements:
5+ years of media selling/buying experience related to TV, Cable and Radio OR
2+ years in a sales environment where phone skills the ability to close are paramount
Advanced communication, presentation, analytical and organizational skills
Strong research background and capabilities
Proficient with Excel and PowerPoint
Knowledge of data sources: Nielsen, Arbitron, etc. a plus
We will offer a competitive base salary and incentive package, medical/dental insurance, life/disability insurance, 401k, a great work atmosphere and an encouraging, environment of professional development. Free parking and also convenient to public transportation. Our company is an equal opportunity employer and welcomes all applications meeting the above criteria.
To apply please send your resume to mjkhalsa@gmail.com. Posted 8/16/10
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Position: Media Account Manager
Location: New York City NY
Control #: 107042MK
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Description: MUST HAVE EXTENSIVE MEDIA KNOWLEDGE
Primary responsibility will be the day-to-day management of the Rockstar Games account that utilizes both traditional and emerging media and secondarily manage other, smaller accounts as they are brought into KD&E
Will report directly to the VP, Director of Client Services and delegate directly to the research and media teams
Will act as main liaison between the Client and Agency for all matters regarding media
Project management of media strategy decks, planning and execution
Assist media teams in reporting of posts and constantly updating client with day-to-day agency functions
Assist in obtaining all Client approvals
Managing all work flow across teams
Drafting and distribution of status reports and meeting/conference call recaps between Client and Agency.
Trafficking of all materials, including POs, creative materials, plans, etc
Responsible for invoice approvals and getting them to Client on a timely basis.
Responsible for directly handling all things unrelated to OOH, TV, Radio, Online or Print, including promotions and other “special” projects, as requested by the Client, including weekly trend reports
Meeting all Client deadlines as well as staying within individual budgets campaign parameters
Assist in research of competitive landscape, sales analyses and in keeping up to date on the industry as a whole
Responsible for meeting and exceeding client expectations, keeping with their goals and staying on-target with their overall marketing strategies
Must be able to meet strict deadlines and juggle multiple projects across multiple clients
Must possess overall communication abilities, including excellent writing and presentation skills
Must have strong problem-solving capabilities and be flexible to the Client’s needs
Must possess a strong sense of self-discipline and have the ability to be proactive on the needs of the Client
Must have a fairly extensive working knowledge of Excel and PowerPoint
Should have between 3-5 years experience as a media-focused Account Management/Coordinator role and/or media planner/buyer role
Internship experience within an advertising and/or marketing firm considered a bonus
Should have some direct experience with and working knowledge of media planning/buying
Experience/desire to work within the videogame/entertainment industry a plus
Knowledge of CMR software, MRI and/or Nielsen tools a plus
This position requires a Bachelor’s degree or equivalent experience, a strong thirst for growth & development and a persuasive entrepreneurial spirit. This is an excellent opportunity for gaining professional experience in the technology/entertainment field.
To apply, email resume to dcasiano@kdande.com. EOE. Posted 8/3/10
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