Local Sales Manager
: Erie PA
Work and play along the beautiful shores of Lake Erie. If you enjoy the outdoors and dont mind some snow, Erie is perfect for you! Erie is Pennsylvanias 4th largest city, and home to the beautiful and award-winning beaches of Presque Isle. Erie hosts three minor league sports teams and supports a vibrant music and arts community. Check out all the region has to offer at VisitErie.com!
Erie PA is seeking a dynamic Local Sales Manager for WFXP, our FOX station, with a minimum of three (3) years broadcast sales experience. We are looking for a sales leader who creates a positive culture for success through leadership, clear direction, teaching, motivating and evaluating the sales efforts of our Local team; develop and execute sales strategies that result in exceeding revenue targets for Local and Digital Sales. Top candidates will have excellent leadership and forecasting skills, as well as a successful track record of generating new business and servicing existing clients and agencies. A working knowledge of Marketron, Matrix, ComScore and Wide Orbit are a plus. Bachelor's degree in Marketing/ Communications or an equivalent combination of education and work related experience needed.
The Sales Manager is responsible for leading the day to day operations of the Sales department, including development of new business and achievement of revenue goals across Broadcast and Digital Platforms.
Provides leadership for the broadcast/digital sales teams
Makes decisions regarding hiring, evaluation, promotion and termination of employees
Develops and executes sales strategies which result in exceeding revenue targets in local, new business and digital revenue
Drives new business development
Manages inventory and revenue forecasting
Manages recruitment, training, evaluation, and development of sales professionals
Prepares budgets and approves budget expenditures
Manages Accounts Receivable
Develops and cultivates client relationships alongside Account Executives
Performs other duties as assigned
Requirements & Skills:
Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
Management experience preferred
Minimum three-five years of media sales experience
Fluency in English
Excellent communication skills, both oral and written
Valid driver's license with an acceptable driving record
Experience guiding, directing and motivating personnel, including setting and monitoring performance standards
Experience establishing long-range objectives and specifying the strategies and actions to achieve them
Ability to identify the developmental needs of others and to coach, mentor or otherwise help others to improve their knowledge or skills
Proficiency with computers, telephones, copiers, scanners, and other office equipment
Experience with Wide Orbit Traffic, Strata, Matrix, and comScore is preferred
Interested applicants should apply at:
EEO Statement: Equal Opportunity Employer Minorities/Women/Veterans/Disabled. Posted 2/18/21.
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