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General Sales Manager

logo Location:  Virginia Beach VA
Control #:  110248R

Max Media of Hampton Roads has a rare opening for a dynamic General Sales Manager to join our growing cluster and management team and play a key role in growing our team to the next level.

The General Sales Manager will be responsible for all revenue for the radio stations among all lines of business; spot, digital and event revenue. Candidate must also be able to take initiative and make decisions without daily guidance. Management experience in media is a plus.

Job Responsibilities:

  • Set the overall tone for the local sales department by providing exemplary leadership in accordance with sales goals and priorities
  • Clearly define account executive performance expectations and measurement processes to assure account executives efforts and attention will lead to achievement of those expectations. Hold them 100% accountable
  • Conduct weekly one-on-one meetings with each of your account executive direct reports
  • Develop relationships with our clients and key prospects via frequent visibility. This includes being active in the sales process, getting out on sales calls and entertaining clients.
  • Assist in accurately forecasting revenue throughout the year and exceed quarterly and annual forecasts
  • Manage, alongside the Director of Sales and National Sales Manager, inventory and rates to maximize station revenue and achieve and exceed revenue goals.
  • Manage, alongside the DOS, NSM and Digital Operations Manager, our Max Media Digital, internet and web sales efforts to achieve and exceed revenue goals
  • Meet and exceed our departmental goals for Revenue, Market Share, Digital, New Business and other key revenue initiatives
  • Advise the Research and Analytics assistant in creation of research pieces and analytics to assist our sales efforts
  • Communicate effectively with other Managers and Supervisors
  • Perform other duties as assigned by management

    Experience Requirements:

  • Ideal candidate has a minimum of 3 years broadcast sales management experience

    Qualifications Requirements:

  • A creative mind with the proven ability to generate revenue for the company and advertisers
  • The ability to analyze issues thoroughly in order to make sound business decisions and solve problems effectively
  • Ability to communicate effective and persuasive sales presentations
  • Understands how to communicate effectively and build strong internal and external relationships
  • Has a history of achieving budgets on multiple platforms
  • Is a skilled negotiator and problem solver
  • Has a passion to build and maintain strong client relationships
  • Has the creativity to develop targeted, customer focused marketing solutions using multiple media products including radio, web, digital and event assets
  • Has a track record of success in new business development
  • Has an excellent understanding of how to price effectively and manage inventory
  • Takes full ownership of local budgets and revenue goals and is constantly developing strategies to overachieve
  • Take pride in being extremely well-organized and always prepared
  • Have strong verbal and written communication skills
  • Is highly computer literate in all Microsoft Office products and ideally has experience with Marketron, Matrix and Nielson products


  • Bachelor's Degree

    To apply, email resume and why you are the best candidate for this opportunity to EOE. Posted 11/16/19.

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