General Sales Manager
: Charleston WV
WOWK-TV, in Charleston, WV, is looking for a General Sales Manager/Director of Sales to lead its Broadcast and Digital sales operations. This position is responsible for the performance of WOWK-TV (CBS affiliate) including all television and digital sales components.
We are seeking a "game changer" and proven leader who can communicate a vision, while developing a management and sales team to generate extraordinary growth. The GSM/DOS should be proficient in inventory analysis, control and pricing; revenue forecasting, and budgeting; account strategy; product training; and energetic, candid and focused team development.
The ideal candidate will have a Bachelorís Degree with a at least 5 years of recent sales management experience. Experience in media sales, including Local, National and Digital sales, is preferred.
Qualified candidates must have excellent organizational, presentation, leadership and interpersonal skills with a high sense of urgency and ability to deliver results. This self-starter will generate revenue share growth through positive leadership and cohesive team-building.
The General Sales Manager/Director of Sales oversees all aspects of the Sales Department, including staff management, advertising inventory throughout all channels, revenue goal setting and achievement, and budgeting. The GSM/DOS also has direct responsibility for national sales efforts.
Essential Duties & Responsibilities:
Provides leadership for the broadcast/digital sales teamís efforts.
Develops and executes sales strategies which result in exceeding revenue targets in local, national, digital media and new product revenue.
Drives new business development.
Responsibility for overseeing the station Ė advertiser interface and guiding customer relations.
Plans and directs recruitment, training, and performance evaluations to develop and control sales and service programs.
Determines pricing and maintains inventory controls to achieve budgetary goals.
Creates and reviews operational records and reports revenue forecasting to determine profitability.
Prepares budgets and approves budget expenditures for the department.
Oversees the interface between sales and the local and hub traffic staff.
Directs the Accounts Receivable efforts of the Sales Department.
Performs other duties as assigned.
Requirements & Skills:
Minimum five yearsí experience in sales management.
Experience guiding, directing and motivating subordinates, including setting performance standards and monitoring performance.
Experience establishing long-range objectives and specifying the strategies and actions to achieve them.
Ability to identify the developmental needs of others and to coach, mentor or otherwise help others to improve their knowledge or skills.
Fluency in English with excellent communication skills, both oral and written.
Valid driverís license with an acceptable driving record.
Proficiency with comScore ratings, Wide Orbit, Matrix and MS Office is a plus.
You must apply online to be considered for this position. Please go to:
www.nexstar.tv or www.wowktv.com to access all career opportunities for WOWK-TV and Nexstar Broadcasting, Inc.
WOWK-TV is an Equal Employment Opportunity employer. Posted 8/8/18.
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