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Digital Sales Manager

logo Location:  Washington  DC
Control #:  109834R
Description:  

WHUR is looking for a motivated, passionate and creative leader to join our team as the Digital Sales Manager. The DSM is responsible for growing digital sales revenue and exceeding revenue goals by prospecting for new clients and opportunities with existing clients. The Digital Sales Manager will lead a team of Digital Account Executives and work directly with all Sales staff to educate, inform and develop strategies to increase revenue.

PRINCIPLE ACCOUNTABILITIES:

  • Develop and implement a strategic plan for digital sales of all Howard University Radio Network (HURN) digital platforms.
  • Develop new business and enhance digital engagement with current clients.
  • Build and develop relationships with direct clients and key advertising agencies.
  • Train and assist AEís on digital advertising strategies and products.
  • Responsible for recruiting, training and management of Digital Account Executives.
  • Grow and exceed digital sales and market share goals.
  • Discuss and guide Digital AEís weekly planners
  • Creates, prepares and execute presentations to clients.
  • Generates advertising revenue and meets sales quota set by station management.
  • Analyze and provide necessary sales reports, market analysis and identify potential for growth.
  • Implement sales activities/opportunities that generate new business and develop existing relationships.

    CORE COMPETENCIES:

  • Ability to grow, develop and motivate a team.
  • Strong knowledge of comScore and related digital metric software.
  • Ability to promote, establish and maintain harmonious and effective work relations with students, faculty, staff, University officials and the general public.
  • Demonstrate knowledge of digital products and applications, including SEO/SMS, mobile, social media, etc.
  • Creative thinker and problem solver
  • Skilled in oral/written communications in English and the ability to articulate concisely and professionally.
  • Comfortable making presentations to different types of groups/clients.
  • Excellent computer skills, including proficiency in Microsoft Office Suite, Traffic software.
  • Valid driverís license and state mandated automobile insurance.

    MINIMUM REQUIREMENTS: Bachelorís Degree in Radio and Broadcasting, Communications, Journalism, English or closely related field and (3) years of related experience or an equivalent combination of at least (5) years combined relevant training and experience. Minimum (2) years of sales management experience

    Apply today at http://hr.howard.edu/ or contact Deputy General Manager, Sean Plater at splater@whur.com. EOE. Posted 10/31/17.

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