Major Accounts Sales Manager
: Tucson AZ
KMSB/FOX 11 and KTTU/My18, the TEGNA-owned
/managed stations in Tucson, AZ are looking for
highly motivated, driven, and creative Major
Accounts Sales Manager who is up to the
of setting new records across multiple
The MASM will lead, motivate, and inspire the
national sales team to exceed revenue goals and
assist the LSM with local sales. The ideal
candidate will have a keen attention to detail
and be organized. This is a terrific
in one of the best lifestyle markets in the
Sells advertising solutions to national and
regional agencies, as well as grow our national
and regional market share. Responsible to grow
revenue by packaging, strong negotiating and
increasing current client spend using the
of the television station. Responsible for
maximizing rates for live sports and delivering
share goals on political revenue, and driving
revenue opportunities on assigned accounts for
OTT (Premion) platform.
Work hand in hand with DOS on Price
strategy and plan
Lead and manage rep firm providing them
with the tools needed to properly represent
Creates a business strategy with manager
to achieve total revenue goals.
Ensure major account team continually
positions the audience for rate and share of
Provides advertising solutions that
deliver results to the agencies and develops
relationships at the client level to drive
Able to demonstrate product knowledge and
value to their customers.
Organizes and prioritizes to meet goals
and deadlines on avail requests and
Effectively negotiates with customers to
meet a winning return on investment.
Collaborates with assigned sales
assistant to provide timely and accurate
instructions; conducts account maintenance
including make-goods posts, and
Effectively utilizes sales support team
to produce excellent written presentations that
highlight station performance.
Communicate effectively with major
account team, rep firm, and clients. Travel as
needed to meet with high value accounts
Uses Salesforce and other sales
department reporting systems to manage day to
Budget attainment for major accounts
assigned to this team
Total National budget attainment and
market share achievement
Maintain proper pricing based on demand
Achieve Hatch and Premion goals
Increased share overall on key
Decreased PE’s due to higher rates and
Effective positioning of audience with
buyers, supervisors and planners
College degree with minimum 2 years of
prior media sales experience in a professional,
fast paced sales environment preferred.
Ability to work effectively as part of a
team and independently.
Ability to handle multiple tasks and
projects effectively under deadline pressure.
Attention to detail and accuracy a must.
Ability to effectively solve problems.
Creative and able to adapt quickly to
Position requires strong written and
verbal communication skills, as well as strong
organization and time management.
Strong understanding of broadcast and/or
digital advertising sales is preferred.
Professional business attire.
To apply go to:
TEGNA Inc. (NYSE: TGNA), formerly Gannett Co.,
Inc., is comprised of a dynamic portfolio of
media and digital businesses that provide
that matters and brands that deliver. TEGNA
reaches more than 90 million Americans and
delivers highly relevant, useful and smart
content, when and how people need it, to make
best decisions possible. TEGNA Media includes
television stations (including those serviced
TEGNA) and is the largest independent station
group of major network affiliates in the top 25
markets, reaching approximately one-third of
television households nationwide. TEGNA Digital
is comprised of Cars.com, the leading online
destination for automotive consumers,
CareerBuilder, a global leader in human capital
solutions, and other powerful brands such as
Digital and Sightline Media Group. For more
information, visit www.TEGNA.com.
TEGNA, Inc. is a proud equal opportunity
employer. We are a drug free, EEO employer
committed to a diverse workforce. We will
consider all qualified candidates regardless of
race, color, religion, national origin, sex,
marital status, personal appearance, sexual
orientation, gender identity, family
responsibilities, disability, education,
political affiliation, veteran status or
information. Posted 8/23/17.
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